Part of being a successful scientist is communicating your research effectively to a wider audience. Social media provides an excellent platform for scientists to share their work, connect with other researchers and engage with the public. But which social media platforms is appropriate and how can they be used effectively?
During the second session, we will cover the key aspects of social media communication for scientists, including what you need to consider, what goes well, what can go wrong, including strategies for responding to negative feedback and managing your online reputation. We will also look at what you need to consider when using social media to communicate your research, including how to create compelling content, engage with your audience and grow your community of followers.
At the end of the session, you will also have the opportunity to network with other researchers and experts in the field.
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